Why Gary Vaynerchuk’s 12 hour TikTok telethon revealed a gentler side

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In 2019, I was fortunate to interview Gary Vaynerchuk in Las Vegas and Armenia after he performed keynotes at a smorgasbord of tech conferences. I nodded in all the right places as he talked about a future dominated by tech that would pave the way for virtual conferences, concerts, and remote working. On the subject of podcasts, Vaynerchuk told me, “Joe Rogan is going to eventually sign a $100 million-plus deal to go exclusive on a platform because of the level of attention he has.” We all know what happened next. The world is now a very different place since we last spoke, and I find…

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