10 simple tricks to boosting MRR, the key to a SaaS business

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Everybody knows the concept of Software-as-a-Service (SaaS) business model by now. But what not many might realize is that SaaS business lives or dies by its Monthly Recurring Revenue. MRR is becoming the lifeblood of companies following this unique business model, one that’s only growing in popularity as of late. But why? The SaaS market is predicted to grow at a compound annual rate of 17 percent by 2023. Furthermore, the industry as a whole is estimated to grow over $60 million by next year. With such stability and development numbers, it isn’t surprising really that so many tech companies…

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